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About Technorati

By Shamus
on Wednesday May 17, 2006
Filed under:


I was reading the about Technorati page and I started to wonder: Just how many blogs are there? According to the site, they index 39.7 million sites, but they also cite this Pew Internet study which suggests that there are 50 million blog readers. So, I’m not sure what to make of this. Are we to believe that 78% of all blog readers also have their own blog? That seems a bit high. It could also be that not all sites indexed are blogs. Perhaps they index not only blogs, but the sites to which blogs link. Or perhaps the 39 million includes many long-dead and dormant blogs. Perhaps spam blogs are inflating the numbers.

Most importantly: I wonder how many active blogs there are?

When I first signed up for Technorati, my “rank” was around 1.5 million. This suggests that maybe there are about that many active blogs, since you would expect me to start at the very bottom of the pile.

But it might be possible that I started in the middle of the pile, or higher. If your ranking is based on the rate at which people link you, then perhaps someone with no links in six months (links older than 6 months do not contribute to your link count) would be ranked lower than someone with no links but who was brand new. If this is the case, then 1.5 million is the “starting point”, but it doesn’t tell us how low you can go. Certainly there are blogs out there which have gone unlinked for ages, but how many are there? How many blogs out there are people just talking to themselves?

Comments (8)

  1. Ubu Roi says:

    I can’t figure out the TTLB ecosystem either. I’ve been as high as a “Flappy Bird” and spent a lot of time as a “Insignificant Microbe.” Usually I’m a “Crunchy Crustacean” or “Wiggly Worm.” It adds and subtracts the same links several times in a week, and my position may move several thousand places. I guess it’s a matter of not being able to reach some of the sites during the nightly update; if you’ve only got a few links, randomly missing one or two can vault you up or down the ranks.

  2. Shamus says:

    Heh. I checked a couple of weeks ago and the TTLB ecosystem wouldn’t even see me. Not listed. At all.

  3. Mark says:

    I believe TTLB only uses sites that have sitemeter data by default (though there is a way to get your site on there without having SM). Both TTLB and Technorati are fairly unreliable in my experience. I used to like TTLB a lot more, but he’s redesigned a few times, etc… Technorati sometimes works great, but sometimes it exhibits very strange behavior. Sometimes it says a post is linking to you when it’s really the post before it that’s linking to you. Sometimes all of the links to your blog disappear. Sometimes it repeats the same links over and over again. Great concept, poor execution in my experience.

  4. Pete Zaitcev says:

    Why do you even worry about those losers? Seriously! Can you imagine SDB getting ulcers about Techorati rankings? It’s weak, man, totally weak.

    If you care about visibility in anime blogging, make sure Blogsuki aggregates you.

  5. Being in the Technorati Top 100 is more of a headache than you might think. (For a while I think I was #49, though I’m nowhere near that now.) You get a lot of junk mail because of it, for one thing. I kept getting emails from academics who wanted me to fill out questionaires so that they could prove that I and people like me were deluded fools.

    It was actually something of a relief when I finally fell out of the top 100. I just looked and USS Clueless was something like #3394. Chizumatic wasn’t listed at all.

    Just as well.

  6. Shamus says:

    If you care about visibility in anime blogging, make sure Blogsuki aggregates you.

    Heh. I doubt I’ll ever be that important as an anime blogger. I blog about it, but I do so because I enjoy it. The serious otaku seem to blog about whatever new series is hot off the fansub torrents. What am I doing? I’m watching Read or Die and Najica Blitz Tactics. Nobody is going to mistake me for hardcore. :)

    But I’m always open to new visitors, so I checked out blog好き. Can’t for the life of me figure out how to get myself listed. I think they have some way of detecting old people and keeping them out.

  7. Pixy Misa says:

    I was number 3 on TTLB for a while. Never did work out what happened, but soon enough I was back down to my usual place.

  8. Alex says:

    Blogsuki is very much an exclusive club, run by one man who decides who can be listed there. The least interesting part of anime blogging – discussing anime blogs – flared up big this month and bored the hell out of me, so I kept to business as usual.

    My form of “protest” was not to name The Melancholy of Suzumiya Haruhi any more. It’s not to say I don’t like the anime blogging community, I just hate it when we get so damned self-important.

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